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Starting a creative business
3 chapters
28 assets
by gus · 12 may 2026
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Chapter 1
The Power of Creative Partnerships
1
Why two heads are better than one
2
The legal birth of the modern LLC
3
Defining roles to keep the peace
4
The history of the business mission statement
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Chapter 2
Crafting a Visual Brand Identity
1
The psychology of brand color choices
2
Using the Golden Ratio in design
3
The history of the first trademark
4
Why simple logos are more memorable
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Chapter 3
Managing the Business Budget
1
The surprising origin of bootstrapping
2
Profit vs Revenue explained simply
3
How crowdfunding changed creative funding
4
The importance of a 'Runway'
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YOUR GOAL
Master of Starting a creative business
